Quirky lyrics and odd music for radio plays, turned on concepts for new TV shows, painful short films for viral campaigns, guerilla regular promo attacks, a 24-hour Inszinierung end of the world on radio, live concerts without musicians, droll costume designs and curious concept artwork for music videos , quirky Flash animation as a mobile flyer, UFOs in Rümlang Atomuboote in Zug - communication, but different.

"I was just simply the right time at right place," says Rossier Rappionier Sascha lanky. For the development of canola in Switzerland, this applies to most. But Rossier grew otherwise exactly the right time: The Internet conquered the world, computers doubled their capacity and halved its price by the hour, film cameras, which used hundreds of thousands of cost of francs, were supplanted by the cheap digital competition, resourceful software tinkerers develop programs with more sophisticated functions, anything seems possible. And in the middle a creative wit, equally absorbing the technical innovations, such as the legendary works of great masters, be they writers, graphic designers, musicians and filmmakers. To be no idea too weird, no approach to abnormal to scribble on the sketch pad - - Rossier juggled and combined all these influences in his work wildly along the lines of: "I do not know but what I want, but I know exactly what I does not want. " And so you meet the Zurich "idea bag" now for over ten years on a regular basis in those agencies and production houses, where independent support is called for brainstorming or to stimulate new, unusual perspectives festgerfahrene a concept group.